Shopify agency* for bootstrapping founder-led brands
A leaner, nimbler, low-code approach. Go from idea to launch in weeks not months.
Spend less headspace building your site and more growing your brand.
*We’re not exactly an agency
The expertise of an agency without all the process
After 22 years of building an agency, Galen King sold the original New Zealand half of Lucid and went fully solo in 2023. He now works directly with founders and leaders of consumer brands, bringing his two decades of agency experience to a lean, nimbler, more agile approach—helping you minimize complexity, move faster, and make better decisions.
How Lucid Commerce can help you grow
Shopify Theme Refresh
If you’re stuck with an old theme that looks tired and can’t be easily updated to support new content and storytelling.
Fractional Shopify Expert
If you’re investing in paid marketing, your ROAS is too low and your CAC is too high, and you need an expert external perspective.
Bootstrap Commerce Community
Bootstrap Commerce is a community for founders, app partners, and industry experts helping build independent consumer brands.
Go from idea to launch in weeks not months
Ask About Our ApproachIf you’re looking for a Shopify Plus Partner with extensive discovery, design, and development processes, and a dedicated team for every phase, a traditional agency might be the best fit for you.
If you know where you want to go, want to move fast, experiment, and evolve as you gather data and gain traction, our leaner, low-code approach could be exactly what you need.
Go from idea to launch in weeks not months
Ask About Our ApproachIf you’re looking for a Shopify Plus Partner with extensive discovery, design, and development processes, and a dedicated team for every phase, a traditional agency might be the best fit for you.
If you know where you want to go, want to move fast, experiment, and evolve as you gather data and gain traction, our leaner, low-code approach could be exactly what you need.
Best-in-class partnerships and deep, pragmatic, Shopify app expertise
Helping great brands grow on Shopify since 2006
We’ve built themes for the Theme Store, apps for the App Store, and custom storefronts. As one of the original Shopify Partners, we’ve been helping brands grow on Shopify for nearly two decades.
Soludos
View SoludosCUUP
View CUUPUnited by Blue
View United by BluePatagonia Worn Wear
View Patagonia Worn WearVenus Et Fleur
View Venus Et FleurOliver Jeffers
View Oliver JeffersDropps
View DroppsLuxy Hair
View Luxy Hair