Analytics

Central & Secure Customer Behavior Analysis With Pixels

Manage all pixels for your store and checkout in one place via Shopify admin. Install app pixels or create custom ones easily.

Shopify Enhances Reports Index for Easier Access and Filtering

Shopify revamps reports index: pin, filter by user, sort, and keep frequent reports at the top.

Shopify Expands ‘Filed by Channel’ Column Access to All Merchants

Shopify’s ‘Filed by Channel’ column is now accessible to all merchants with added tax context.

Shopify Simplifies Data Comparison Across Time Periods

Shopify now allows for simpler and faster comparison of business data across custom time periods, with results in graphs or tables.

Improved Analytics for Shopify Inbox

Shopify Inbox now offers enhanced real-time chat metrics and date range filters.

Track Subscription Purchases in Sales Reports with New Purchase Option Filter

Track subscription purchases in sales reports with the new Purchase option filter for Shopify, Advanced, and Plus plans.