Merchants can now migrate existing D2C customers and their order history to an existing B2B company. The migration, which applies only to D2C orders, can be initiated from either the Customer profile page or the Company profile page. This feature is particularly useful for Plus merchants who previously processed B2B operations through a D2C storefront, ensuring that B2B buyers are now part of a company.
→ Read the full update on changelog.shopify.com
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